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Staff

Tips for reaching William & Mary staff members

Staff members are diverse — they work indoors and outdoors, online and in-person, and everything in between. Find varied ways to reach them with your announcements, news and other messages. Did we miss any options? [[cortney, Let us know.]]

Email Communication
Table of communication channels used to reach faculty
Channel Recommended Uses & Tips Start Here Audiences
W&M Digest

A daily email digest sent to all faculty and staff members every weekday morning. Topics include office and department announcements, general campus updates, university events, new instructional resources and more. Tips:

  • Review the guidelines before posting.
  • Keep items short. Headlines are 50 characters, entries are 600.
  • Entries are due no later than 8:30 a.m. on the day you want to post.

W&M Digest

Digest Guidelines

Faculty
Staff

Staff Listserv Sent to every current William & Mary staff member.
  • Certain offices can send via the listserv. These include the president, provost and executive vice president. Contact the most appropriate office to explore the option.

[[epdebusk,President's Office Email]]

[[jklongaker,Provost's Office Email]]

[[cortney,Executive Vice President Email]]

Staff

Newsletters William & Mary's professional and shared governance organizations, as well as departments and programs, regularly issue newsletters and updates. Contact their administrators; they often welcome fresh, relevant content. Listed are some common ones to consider.

Staff Assembly

Faculty Assembly

Professionals & Professional Faculty  Assembly

W&M Women's Network

W&M Websites A-Z

Staff
Faculty
myW&M

myW&M keeps the community current with the latest campus happenings and links to Banner, Blackboard, Email, G Suite and more.

  • Two available buttons share campus initiatives, official events, festivals and forums, websites and other appropriate special features.
  • Submit your request to Web & Design to be temporarily featured in one of the two slots.
myW&M Students
Faculty
Staff
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Other Communication Channels
Table of communication channels used to reach faculty
Channel Recommended Uses & Tips Start Here Audiences
Printed Signage & Flyers

Surveys have found that printed media placed on campus is surprisingly effective. Tips:

  • Best for short-term messaging, such as event announcements.
  • Keep messages brief and visually bold.
  • Consider contacting Web & Design for visual assets.
  • Include the sponsoring department in the printed design to meet campus requirements.

W&M Print & Design

W&M Print Shop

W&M Posting & Chalking Policy

Brand Guidelines

Students
Faculty
Staff

myW&M

myW&M keeps the community current with the latest campus happenings and links to Banner, Blackboard, Email, G Suite and more.

  • Two available buttons share campus initiatives, official events, festivals and forums, websites and other appropriate special features.
  • Submit your request to Web & Design to be temporarily featured in one of the two slots.
myW&M Students
Faculty
Staff
W&M Events Calendar

The main university events calendar, available to the public and the William & Mary community alike.

  • Be sure to recommend your event to other relevant calendars. Owners are always looking for compatible events.
  • Check out the "Calendars in the Community" section at the bottom for links to other local calendars.
W&M Events Calendar Students
Faculty
Staff
Community
Flagship Social Media

Social media is external by nature, but might help you reach your target audience. University Marketing manages William & Mary's official LinkedIn account, while University Content & Strategy manages William & Mary's official Facebook, Twitter, and Instagram accounts. They also offer a wealth of information on their site, including:

  • Guidelines & tips
  • W&M Social Media Strategy
  • Social Media User's Guide
  • Comment Policy
Social Media @ W&M

External communications

Students
Faculty
Staff

Other Social Media

You name it, there's an account for it — often multiple. As you look for appropriate partners, see if they have a social media presence that might help magnify your message.

  • The linked directory lists social accounts for W&M departments and offices.
W&M Social Media Directory

External communications

Students
Faculty
Staff

W&M News W&M News tells the stories of the university community to both internal and external audiences in an effort to highlight the people, programs, traditions and values that make W&M unique. W&M News welcomes story ideas from members of the university community.

W&M News

Have a Story Idea?

Submission Guidelines

External communications

Students
Faculty
Staff

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Photography & Videography
Table of university photo and video options
Media Type Information & Tips Start Here Audiences
Existing Photos of  William & Mary Web & Design offers access to gorgeous photos already taken at William & Mary and available for general use.
  • Browse W&M Flickr for a sense of what already exists.
  • Fill out a short online form, "Request Photos" when you're ready.
W&M Photography

Students
Faculty
Staff
Public

New W&M Photography You can book the university photographer, depending on availability. W&M Photography prioritizes major university events, W&M News and the W&M website.
  • Give at least seven days' notice; expect a response within two business days.
  • Available during normal business hours, except for special university priorities.

W&M Photography

 

Students
Faculty
Staff
Public

Professional Head Shots

The W&M Office of Career Development & Professional Engagement offers the professional headshot booth in the Cohen Career Center for free to all students, alumni, faculty and staff. The self-service booth features a touch screen, high-quality lighting and camera equipment.

W&M Professional Headshot Booth

Students
Faculty
Staff
Alumni

W&M Videography

Part of University Marketing, W&M Videography Services offers video support to offices, departments and schools across campus. The team focuses on producing creative, storytelling videos that inspire audiences to engage with the university.

  • W&M Video has a helpful guide on the team's process that walks you through what to expect.
  • Videography Services may request a 10-week notice on new projects.
W&M Videography Services

Students
Faculty
Staff
Public

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Request a Consultation

Not sure how to get your message to the right audience? Contact W&M internal communications staff.

Gold cypher on a piece of stationary

University Brand Guidelines

Growth of the William & Mary brand requires consistent and thoughtful stewardship. These brand guidelines define the university’s editorial and graphic standards and provide access to official artwork for members of the William & Mary community.